What are the perfume bottle decoration trends in 2025? What are the trending colours, decoration techniques and styles? Let’s do a deep dive into the most popular trends and also look at the unusual and different packaging of the perfume world, as sometimes it pays to be different.
1. Amber Tones
Amber tones are currently in vogue, largely kicked off by the success of brands such as Stronger with You by Armani and Terre d’Hermes. The current love of heavy oriental and gourmand notes in perfumery world has meant that brown perfumes appear more frequently.
2. Passionate Red
Red colour decoration has been popular for several years, brands such as Si Passione have led the way. In 2025 red lacquer is still very popular, with both dark red and bright passionate red trending.
3. Intense Black
Black perfumes always make up part of the perfume bottle decoration trends. Any time that anyone wants a classic, intense perfume, black lacquer comes out of the closet. A safe, traditional colour for intense, spicy perfumes.
4. Bright Blue for Younger Men
Perfume bottle decoration trends always include blue tones, however the shade of blue varies each year. This year we are seeing a lot of brighter blue shades targeted at younger men.
5. Peachy Pink Tones
Peachy pink tones have been one of the top five perfume bottle decoration trends for the past seven or eight years. The colour suits perfumes with light, fresh and also powdery notes. Often skin tone perfumes have a hint of musk and sweetness.
6. The Simple Life
Sometimes simple is best and this perfume bottle decoration trend appeals to younger, more experimental consumers. This type of consumer does not want to be blown away by bling, as they prefer the perfume inside the bottle to do the talking.
7. The Beauty of White
Many people use white lacquer for floral perfume bottles. White perfume bottle decoration is particularly suited to white floral notes. White signifies simplicity and lightness of perfume. This type of lacquer always looks clean, elegant and premium, especially in matte finishes.
8. Dubai Style Perfume Bottle Decoration Trends
Dubai style perfumes have become popular across the globe in the past few years. One of the main reasons for their appeal is their extravagant packaging which turns a perfume into an experience. Complex plastic and metal moulds are layered onto bottles to create bling creations, simplicity is just too boring. Dubai perfumes allow the consumer to buy a beautiful bottle which can double up as a household objet d’art at an affordable price.
9. No lacquer at all
When you have a good quality perfume bottle with an unblemished surface finish there is often no point to lacquer a bottle. Letting the quality of the glass shine through adds simplicity and a feeeling of luxury. Paired with metal or good quality labels on the bottle or screen print, a clear bottle allows the focus to remain on the perfume.
10. Colours of the Rainbow
Colourful combinations do not feature very frequently in perfume bottle decoration trends. Because of the rarity of such types of decoration, they can stand out more from the crowd and attract more attention.
11. Jade Green
Dark Green emerald perfume bottle decoration trends have been present for the past few years. This dark green trend started in women’s perfumes and is now present in more mens perfumes. Jade Green perfumes usually represent intense green, spicy and oriental notes.
12. Dare to be Different
It takes real courage to create to create something new and different. Here are some examples of some very daring new perfume creations launched in 2025, mostly in the niche perfume arena. One of them is a creation by Emper ‘Back Street of New York’ which is a great example of daring and complex packaging design. It does, however, remind us slightly of Bond St No. 9 perfume. The inspiration may have come from there, but the execution is true Dubai bling style.
In conclusion, many of the perfume bottle decoration trends in 2025 are those which continue from previous years. We are seeing brighter blue tones and green perfumes are slightly more popular for mens perfumery than before. We still see plenty of peach and light pink tone products, but less of them than before.
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