Perfume packaging industry trends focus on sustainability, luxury design, and personalization. Modern Perfume packaging industry trends not only protects fragrances but also builds brand identity and enhances the customer experience. Staying updated with these trends helps brands connect with consumers and stand out in the market.

Beautyworld 2025 : Who stole the show this year?
This year the stakes were really raised at Beautyworld Dubai. Not only were the stands bigger and more glamorous, but the amount of new product development and creativity was mind blowing! Let’s take a look at who raised the stakes and who blew the roof off the exhibition hall….
Niche perfumes : Are they worth the money?
Over the past five or six years there has been an explosion in the niche perfume market, which is still growing every year by double figures. Figures depend on your classification of niche – whether it is truly niche perfumes in limited distribution. Or whether you mean luxury high priced perfumes which may people sell more widely. Figures of growth range between 10 to 15 percent, depending on which piece of research you choose to read.


Who are the most influential Middle Eastern Perfume companies?
Who are the movers and shakers in the Middle Eastern perfumery market? Who is the current market leader and which companies are moving up in the ranks to vie for the top positions?











