How can I launch a new perfume and what are the steps I need to take? A new perfume launch takes a lot of planning, creativity and strategy. Let’s go through the process step by step of how you can maximise your chances of success. 1. Do Your Research Research the market and identify the market segments, in addition which sectors are growing or declining. Which areas of the market are growing and which ingredients...
How is the Perfume Market performing? The perfume market worldwide is valued at around 76 billion USD in 2025 and estimated to grow to 112 billion by 2030 (Source Mordor Intelligence). So what are the market segments to watch out for? In this case, let’s take a closer look… Celebrity Perfumes are thriving again Celebrity perfumes had been showing a decline, but between 2022 and 2023 sales of celebrity fragrances in the US perfume market...
We’ve worked with enough perfume brands to see a clear pattern: the ones people remember are the ones that nail their business branding. Not just the scent. Not just the packaging. The branding,the way the fragrance feels like a story before the first spray. At Anisha Agency, we live and breathe perfume business branding. We help fragrance creators move beyond just selling bottles and into building brands that feel alive. And if you’re wondering why...
There’s a quiet magic in Perfume Bottle Decoration, the way a bottle’s curves, textures, and finishes tell a story before the first spritz. In luxury Perfume Packaging Design, every detail matters: the glint of glass, the weight in your hand, and the subtle promise of the fragrance within. In the world of luxury fragrance, what surrounds the scent is just as significant as the scent itself. That’s where Perfume Bottle Decoration comes in. It’s not...
Inspired by the beauty of oriental design, Alyssa perfume bottle is a heavy glass bottle with a metal plate. A zamac cap adorns the bottle. Alyssa perfume set is available to buy, it is a ready mould by Anisha, you can decorate in the colours you like to match your requirements. Shown here in matte finish, the bottle can be decorated in a range of different colours and finishes.
A heavy glass bottle inspired by cascades of water. Lines around the bottle represent trickles of water from a waterfall. The beauty of nature represented in a glass bottle.
Lamont design represents modernity and elegance. A contrast of textures : Wood, metal and glass. Metal wraps around a heavy bottle. Wood textures are enhanced by patterned ridges across the cap.
Camille bottle is feminine and sophisticated. Beautiful floral decorations adorn the rigid paper box. Camille is an Anisha bottle set which is available to buy. You can decorate it as per the colours and finishes you prefer.
Pierre bottle set is inspired by the textures of natural stone. The ripples in the bottle and the uneven texture of the cap represent natural stone. Available to buy through Anisha.
A heavy glass bottle inspired by the beauty of the Orient. Contrasting textures add to the beauty of the cap and collar. A metal name plate adorns the bottle. Available to buy through Anisha, you may decorate the bottle as your requirement.
Power of love is inspired by the beauty of oriental design, a hanging decorative pendant adorns the bottle. A zamac cap with oriental patterns sits on top of the bottle and a further oriental decorative panel is on the base of the bottle. Available to buy from Anisha, this is a ready mould. It can be decorated in the colours of your choice.
Belle design is inspired by the beauty of cloisonné jewellery, an ancient technique to make colourful objects of beauty. A zamac cap with colourful patterns adorns the bottle. A metal plate with matching colours decorates the heavy bottle. Belle is available to buy and can be customised with your own colours.