
How Is the Perfume Market Performing in 2026? The global perfume market is performing strongly and continues to show long-term resilience. In 2025, the worldwide fragrance market is valued at approximately USD 76 billion and is projected to reach USD 112 billion by 2030, according to Mordor Intelligence. This growth is not evenly distributed across regions or segments. What is particularly interesting today is where the growth is coming from, which categories are accelerating, and...











