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the beautyworld exhibition in dubai took place in November this year

Friday 15 November 2024

Who were the top 10 local perfume brands at Beautyworld Dubai this year? There were very high stakes in Dubai this year to be the biggest and the best at our yearly perfume exhibition. But who were the top 10 local perfume brands at Beautyworld Dubai this year? A high spend on marketing, product development and stand size was required to get onto this list. Big money indeed,…

The Ultimate Guide to Perfume Design

Tuesday 27 August 2024

Are you in the early stages of designing a new perfume? Or maybe looking to brush up on your perfume design skills ? Our perfume creation guide will cover the main areas of perfume selection, formulation, packaging design, filling and marketing your perfume. The Ultimate Guide to Perfume Design – Perfume ingredients Perfume ingredients can either be synthetic or natural. Natural ingredients can vary from one harvest to…

sustainability in perfumery

Thursday 8 August 2024

Younger consumers are demanding more sustainability in perfumery nowadays. This is pushing brands to innovate and adopt sustainable packaging. Most smaller brands have failed to rise to this challenge due to the increased cost and complexity of sourcing sustainable packaging. Some larger brands have now started to invest in sustainable perfumery packaging for some of their brands. So which big names have been leading the way in sustainable…

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