Blog

  • All
  • Anisha
  • design
  • market research
  • perfumery
  • supply chain
  • sustainability
  • team building
  • Uncategorized
Pumpkin is a popular comforting fragrance

April 30, 2018

Did you know that research into fragrance and arousal by Hirsch in the 1994 shows that sweet fragrances increase arousal in men by up to 30%? pumpkin pie notes are very arousing The fragrances which caused the biggest arousal of around 32 percent in men were pumpkin pie and lavender. Buttered popcorn scored 9%. However, women’s fragrance scored only 3% arousal increase.In 1997 Dr Hirsch conducted more research…

cultural considerations are important for each design

April 20, 2018

Many non designers may lack confidence in their ability to judge a design and feel shy to give their own honest feedback to experienced professionals in design meetings. They may find it difficult to explain in detail what is wrong and how to improve the design. They hold back from saying anything in design meetings due to lack of creative confidence, feeling that the professional designers have the…

niche perfumes are gaining in popularity

April 10, 2018

Millenials and Generation Z are big fans of small volume perfume collections. They prefer higher quality perfumes from the same supplier offering a range of options depending on the mood. Rollerball and small volume spray perfumes have risen for the past few years worldwide. Niche and personalized perfume sales are increasing worldwide. With the increase in online perfume sales, it is now possible to purchase a customized fragrance…